Top 5 Self-Therapy and Journaling Apps in Brazil Q1 2023

The first quarter of 2023 saw notable activity in the self-therapy and journaling app market in Brazil. Here's a closer look at the performance of the top five applications in this category.

Fabulous: Daily Habit Tracker experienced a significant increase in weekly revenue, peaking at approximately $9.4K in the week of January 9. Weekly downloads showed fluctuations, with a notable dip to 15.4K in late February before rebounding to 33.7K by the end of March. Active users peaked at 150K in late January but saw a decline to around 117K by the end of the quarter.

Cingulo – Mental Wellness demonstrated consistent weekly revenue, maintaining around $3.5K to $4K, with a peak of $4K in mid-March. Weekly downloads remained relatively stable, averaging around 7K, while active users saw a gradual decline from 50K at the start of the quarter to 42K by the end of March.

Daylio Journal - Daily Diary showed varying weekly revenue, with a high of $5.2K in early January. Downloads peaked at 17.8K in the first week of January before gradually decreasing to 2.2K by the end of March. Active users also saw a decline from 204K at the beginning of the quarter to 165K by the end of March.

Productive - Habit Tracker maintained a steady weekly revenue, peaking at $1.8K in the first week of January. Downloads fluctuated, starting at 3.1K and reaching a peak of 5.7K in early January before settling around 3.5K by the end of March. Active users increased from 13.8K in late December to 16.7K by the end of the quarter.

I am - Daily Affirmations saw a peak in weekly revenue of $1.3K in the first week of January. Downloads followed a similar trend, peaking at 9.4K in early January and then decreasing to 3.4K by the end of March. Active users peaked at 110K in the first week of January but saw a decline to around 77K by the end of March.

These insights come from Sensor Tower, where you can find more detailed analytics and trends for these and other apps.